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Advice To Help You Run A Successful SEO Campaign

Advice To Help You Run A Successful SEO Campaign

Search engine optimization, also called SEO, refers to the method of improving visibility of a website in a search engine, often using different methods of manipulating a search engine’s algorithm so that the search engine directs searchers that use certain keywords to their website. This article can help you understand the concept of search engine optimization and apply it to your purposes.

Make sure that all the pages on your website load quickly. New search engine algorithms now take into consideration page response times when assigning a rank to your website. If your pages take a long time to load it could be due to your web host rather than your content. It is best to use a dedicated web server to host your website.

Search engine optimization practices are something you have to commit to. Every year the algorithms change, so you have to stay on top of things and continuously learn. What you did last year may not work this year, so you’ll have to learn new tactics, in order to optimize your site and articles.

To stay motivated when putting time into SEO, offer yourself rewards. Set traffic goals, and give yourself a special treat when you reach them. Knowing you have something special waiting for you will encourage you to put extra time and effort into your SEO, and will help you get great results quickly.

Make sure you have a call to action on every page in your website. After all the search optimization work you’ve done, wouldn’t it be terrible if no one bought your product or service? Don’t do so much search engine optimization work that you forget the reason you’re doing it. Customers are more likely to buy if you remind them to.

If you have a WordPress blog, install the “All in One SEO Pack” plugin. This plugin optimizes your WordPress blog for search engines automatically. You can either use the default options provided or fully customize the plugin to meet your blog’s unique SEO needs. The plugin is also compatible with other WordPress plugins, such as Ultimate Tag Warrior and Auto Meta.

When trying to search engine optimize your blog posts, make sure that you focus on the title tag independently from the overall blog title. This will cause both to be associated seperately but together in a way that will instantly cause it to be brought up in searches and increase your websites page rankings.

Do not use too much Javascript because internet bots have a hard time understanding it. Even if your site only contains a small amount of it there is a chance that an internet bot will be confused and then ignore the whole block of code that the Javascript was included in.

As revealed earlier in the article, search engine optimization is simply a calculated method of directing people that are searching for a keyword on a search engine, so that they end up with your website showing up as one of the top results found. By understanding and applying the information here, you can maximize the traffic and visibility of your website.

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Do You Know About Search Engine Optimization? You Could Get More Traffic On Your Website.

Do You Know About Search Engine Optimization? You Could Get More Traffic On Your Website.

You could easily take that personal website or blog that you’re goofing around on and start to make some serious money from it. To do this, however, you need to learn to optimize your site so that search engines are able to find you. We’ll arm you with some powerful knowledge in this SEO-based article.

If you have a fantastic service or product to sell, but you don’t know much about SEO, take a three-fold approach to getting your website going and optimizing it. First, just do it! Get your website set up and add some really great, interesting, informative content without worrying too much about optimizing. Simultaneously, research SEO yourself so that you can come back and optimize this content later, and seek a professional to review your website and show you the areas that need work and explain what you can do to make them better.

Include links to other websites if their content is related to what your website is about, but be careful about linking your competitor’s website. You can safely link to news articles or informative websites that do not sell any products. Place these links in convenient spots so that the search engine spiders will consider it as useful.

Be very cautious when you link to content on other websites. While a direct link to popular or relevant contents can help your search engine optimization efforts, the owners of the site you link to may not appreciate it. The owners of content-rich sites (like those in news media) do not like visitors to access their content without seeing their homepage.

If you are going to make progess on your search engine visibility, you are going to have to continually work at it. The tactics to get to the top of the search engine are constantly changing, so you are going to have to stay on top of all of the new techniques and processes.

Keep the content as your base. The more content you have on your website, the more readers you will gain. No one likes to click on a site and be bombarded with links and advertisements. If you keep your own content front and center, readers will feel much more comfortable on your page and will likely keep coming back for more.

If you have a WordPress blog, install the “All in One SEO Pack” plugin. This plugin optimizes your WordPress blog for search engines automatically. You can either use the default options provided or fully customize the plugin to meet your blog’s unique SEO needs. The plugin is also compatible with other WordPress plugins, such as Ultimate Tag Warrior and Auto Meta.

Knowledge is power, and anyone to tell you otherwise does not know anything at all. Search engine optimization requires some specialty skills, a lot of time, and plenty of practice to make sure that you are learning every technique. The tips in this article are enough to get you started, but you should never stop learning about the subject.

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Blogging On Free Hosts Not A Good Idea

Blogging On Free Hosts Not A Good Idea

This article is about blogging and why you should never blog on a free host like blogger.com or wordpress.com I am writing this to alert people out there who are building blogs on free blog hosts like blogger.com and wordpress.com

Installing wordpress is free and gives you full control over your blog. There are other platforms like moveable type to choose from as well. Take a look around and find the platform you like or that best fits your blogging style. I’ve learned an expensive lesson and now will only build blogs on my own domain names.

The reason?

Lets start with blogger.com

They have a new out of control spam bot. Search the blogger help forums and you will find the horror stories. Legitimate blogs are being deleted, people are getting locked out of their blog until reviewed, and assumed to be a spammer because either the bot flagged the blog or someone clicked the little flag button at the top of all blogger blogs.

That and the fact that they have constant problems with the publishing getting stuck at 0%, slow load times, etc. it makes blogging through blogger.com a buggy experience at best and your content or reason for blogging is up to someone else’s interpretation of what is or is not legitimate.

I understand getting rid of splogs and spammers, but in blogger.com’s case the cure is worse than the disease. They were not always that way. I’ve been on blogger a long time and the service used to be good.

As far as wordpress.com, they are just as bad. If the blog links to a website and looks as if it might be promoting people to go to that website they will suspend your account without warning and lock you out of all the content.

I’m not sure what they think blogs are for, but they seem to think they have a noble purpose in life and that they alone decide what is a “genuine blog” or not.

A “genuine blog” is one that is controlled by the individual who writes to it, not one that must adhere to someone else’s idea of what their blog should look like and what it should say.

If you blog on freehosts just be aware your content and your blog is in the hands of others who will decide for the world whether or not your blog should be seen by others.

I recommend all bloggers get their own domain names and install their own blogs. You probably have learned that using a freehost for your company’s website is bad for business so why put your company’s blog on a freehost?

The same goes for individuals. Blogs allow you to express yourself the way you want to express yourself. That is the beauty of blogging. Are you willing to sacrifice your individuality to conform to what blogger.com or wordpress.com thinks is a “genuine” way to express yourself?

Many times the person deciding your fate is someone who has never had any authority over other people and who think that now they have Godlike powers to decide the fate of content written by others. These are people who likely produce no content of value themselves and think they know what is best for the rest of the world.

Get your own domain name and install a blogging platform that fits your needs. It’s the best advice you will ever get about blogging. You only own the blog if it is on your own domain name. Everything else is just providing content for someone else.

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Get A Blog For Free

Get A Blog For Free

With the widespread use of the web service, many web hosting providers have created an alternative of free blogging which has an open source of blogging software packages. There have been popular blogging tools such as the WordPress, B2evolution and Nucleus.

These programs offer basic features that are similar and a lot of people are confused as to which program is easiest to use and which is appropriate for the requirements of a particular website.

In getting the free blogging software, you should first know the purpose of your blog website. There are different tools for different goals. Some people use blogs as a way to share opinions and ideas to the public while some use it as a means to advertise and create a commercial sales effort.

Free blogging software for search engine promotion has different requirements. The uses of this free software have viable reasons on how to create a blog but each of them requires different features to make it successful. You will read in this article the different requirements and comparison of the free software that you can have.

The WordPress is known to be the most popular free blogging software. Other software finds WordPress hard to beat because this is used for general personal blogging. If you wish to create your own blog and update it regularly, there are available intuitive graphical surface that you can use.

You do not have to compile your work with WordPress. You can just simply write your column on you own easily. You just need to select that features that you want and your blog will instantly be created and published to your website.

Now if you are on vacation, you can make a schedule for your uploads in some other days in the future. You can also e-mail your column to the server. This will allow the multiple users who have multiple blogs to have it divided into categories and sub-categories to make it more specified.

This also allows multiple family members and friends to make their own blogs along with yours. Blogs will allow you to keep in touch with them.

There are easy pug-ins that you can use in order to provide functionality and easy customization in your web site. This free blogging software is a very good choice for people who want to have their own website.

The B2evolution is also a good and advanced free blogging tool that can feature an integrated XHTML validator. This enables the user to support recursive subcategories and cross posting which has a cool incorporated skinning system.

The skinning system will allow the users to create the multiple blogs into separate categories with can have different appearances for each of the blogs that you make. Changing the skins will give your blogs a different view and look.

The Nucleus is and extreme and robust free blogging tool which has its own right. This tool also contains some of the powerful features which can provide the users with benefits in the promotion of your blog. This Nucleus gives the user the ability to optimize the URLD and create simple page addresses. This makes the pages more user-friendly and easy to navigate.

The free blogging software packages mentioned above offer the basic tools that you can use in order to create a successful blog.

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Free Blogging Software

Free Blogging Software

With the widespread use of the web service, many web hosting providers have created an alternative of free blogging which has an open source of blogging software packages. There have been popular blogging tools such as the WordPress, B2evolution and Nucleus.

These programs offer basic features that are similar and a lot of people are confused as to which program is easiest to use and which is appropriate for the requirements of a particular website.

In getting the free blogging software, you should first know the purpose of your blog website. There are different tools for different goals. Some people use blogs as a way to share opinions and ideas to the public while some use it as a means to advertise and create a commercial sales effort.

Free blogging software for search engine promotion has different requirements. The uses of this free software have viable reasons on how to create a blog but each of them requires different features to make it successful. You will read in this article the different requirements and comparison of the free software that you can have.

The WordPress is known to be the most popular free blogging software. Other software finds WordPress hard to beat because this is used for general personal blogging. If you wish to create your own blog and update it regularly, there are available intuitive graphical surface that you can use.

You do not have to compile your work with WordPress. You can just simply write your column on you own easily. You just need to select that features that you want and your blog will instantly be created and published to your website.

Now if you are on vacation, you can make a schedule for your uploads in some other days in the future. You can also e-mail your column to the server. This will allow the multiple users who have multiple blogs to have it divided into categories and sub-categories to make it more specified.

This also allows multiple family members and friends to make their own blogs along with yours. Blogs will allow you to keep in touch with them.

There are easy pug-ins that you can use in order to provide functionality and easy customization in your web site. This free blogging software is a very good choice for people who want to have their own website.

The B2evolution is also a good and advanced free blogging tool that can feature an integrated XHTML validator. This enables the user to support recursive subcategories and cross posting which has a cool incorporated skinning system.

The skinning system will allow the users to create the multiple blogs into separate categories with can have different appearances for each of the blogs that you make. Changing the skins will give your blogs a different view and look.

The Nucleus is and extreme and robust free blogging tool which has its own right. This tool also contains some of the powerful features which can provide the users with benefits in the promotion of your blog. This Nucleus gives the user the ability to optimize the URLD and create simple page addresses. This makes the pages more user-friendly and easy to navigate.

The free blogging software packages mentioned above offer the basic tools that you can use in order to create a successful blog.

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Wordpress Wordpress Website

Tips To Understanding WordPress

Tips To Understanding WordPress

Wordpress is probably best known around the internet business world as a blogging software but in reality it is much more than that. It also has amazing earning potential capabilities as well as a complete content management system. If you are an affiliate marketer it can mean increased productivity and less site maintenance that you will have to perform over time. If you are still trying to decide if wordpress marketing is still for you stop and take some time to think of the following tips.

Flexibility:
Wordpress is a very flexible program to work with. No matter if you are choosing to use a post or promoting a product wordpress is able to do both of these. You also have the option to choose whether you will allow comments on your product page which will allow user generated content on your website which will appear in the form of reader’s comments. It will also allow you to further customize by choosing if you would prefer to have either a static generated page so that you are allowed to highlight certain products or your mailing lists.

Themes:
You need to remember you only have one chance to impress the visitors to your site. If they are not impressed they will simply not return. With the wordpress software you have the ability to upload the theme of your choice and click a button and you’re done. This saves a lot of time when you consider the option of picking theme after theme just to find the right one which is very time consuming.

The capabilities contained in word press make modifying your site simple and saves you loads of time. You will be able to customize the look of your wordpress on whether your visitors will look at the home page, a category page, or a single entry page. The choice is yours with a simple click of your mouse. This gives you the power to optimize each area of your site which will lead to higher conversion rates.

Plugins:
As most people know wordpress is considered a lightweight software program therefore it does not have a lot of capabilities that comes with it. You can however add plugins to the software. With these plugins it gives the wordpress program to do a number of different things including, create mailing lists, create affiliate links and track those links, and even allows you to import the affiliate product feeds directly to your site.
Author Management

One important factor of running your affiliate marketing site is learning when and how to delegate. WordPress allows multiple authors you have the authority to easily have other people create as well as add content to your site without having to give out your personal administrative information to these other authors. This will also not give them too much power to your site to where these other authors could just basically take over. They will only get enough power to get their job done and that is it.
Huge Community

Since wordpress is so popular that there are people all over the world who develop add-ons to the wordpress software. These add-ons can include new themes and plugins among others. Some of these people also understand the intricate problems associated with wordpress and will be able to assist you if you would happen to encounter an error. Along with the huge community around the world there are also books that will help you get started with installing and how to use the wordpress software effectively.

As you can see there are a variety of benefits that you can gain from using wordpress software. What was once used for blogging has now grown into a very powerful program to help you create a site that will draw in the traffic and make money for you.

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Get Started With Your First Blog

Get Started With Your First Blog

There is no question that blogging is one of the best ways to get keyword rich content on your site, get your message on the search engines and get traffic to your website. But how do you get started blogging?

When you consider starting a blog there are many options. A great way to get started blogging quickly (and for free) is to use an online ‘standalone’ service like WordPress or Google’s Blogger. These are free, highly customizable tools that support both new and more advanced bloggers. The negative is that you can’t use your website’s domain name. For instance, if using Blogger, you blog address would be something like ‘yourblog.blogspot.com.’ While you can link to this from your current website, search engines won’t know give you ‘credit’ for the extra content since it is a different domain. With creative cross linking however, you can still benefit from the increased exposure you can get from a blog.

These free services provide powerful software tool that balance value, quality, and ease of use. While some people prefer to use more basic blog services, they too can truly benefit from the ‘built-in’ benefits of WordPress or Blogger along with its existing large community of users.

One of the most notable benefits of these services is the ease of use, and advanced functionality of the service compared to some blog software applications. Neither Blogger nor WordPress require you to know any ‘coding’ and allow you to built and post to your blog with easy to use icons similar to what one would see in a word processing program. Having the ability to utilize a program like this allows people to create blogs that are as high tech, and complete as full blown websites.

If you are occasionally ‘offline’ you can benefit from WordPress’s ability to import posts. This means you can put your blog together while you are not connected to the internet and then import it later. If you already use another blogging service such you can also import your posts directly into Blogger or WordPress.

Another benefit of these services is their large widget or element and theme libraries that allow you to instantly add useful features, and professional looking styles to your blog. A very simple drag and drop interface allows you to add features such as an RSS feed with a few clicks.

Another option to consider would be blogging software that you can directly integrate into your website. Some hosting provides such as GoDaddy allow you to use your existing domain name for you blog. The benefit is that the content of your blog becomes part of what search engines see for your domain. In these cases you are more likely to pay a monthly add-on fee to your hosting provider. As an alternative, Google’s Blogger allows you to publish to a FTP site, which means you can blog from your own domain. You lose some of the flexibility of the ‘out of the box’ service, but with a little effort you can have a customized template and pretty easy posting capability that resides within your domain.

As your needs become more advanced or if you are a more technical blogger you may also consider blogging software that can be directly integrated into your website. One to consider is bBlog. bBlog is an open source, PHP/MySQL application. If you don’t know what the last sentence means, then this isn’t for you. If you do know, then you may benefit from the expanded flexibility an integrated application could provide.

In the end, you have a wide, wide range of very inexpensive (or free) options to get started.

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WordPress Blogs Make A Great Business Site

Wordpress Blogs Make A Great Business Site

Wordpress marketing is one of the most popular software tools available on the internet today. It has the ability to be used while creating a blog or a website for your business, the choice is yours. A lot of web owners in today’s internet world prefer using blogs as a business site. There are great benefits to using blogs for your business site when you are using WordPress.

You have the ability to use WordPress to create a blog that quite simply does not act or look like an actual blog; but also it gives your site business and search engine advantages more than any other software offers. There are many reasons why WordPress blogs make great business sites but the top five are listed here.

1. Updated Frequently:

When you are running a WordPress blog you are updating it on a daily basis and search engines just love that. Your fresh and original content that you place on your site is virtually irresistible to any of the search engines. Search engines thrive on new content and the more you provide daily the more the search engines will grab on to this information and your ranks will rise in the search engines as a result.

2. Keyword Searches:
When you create a WordPress blog keyword searches will occur more naturally. This means that people will be able to find your site more easily when they are searching by a keywords. If your competitors are not using WordPress in their blogs this will pull you ahead of them in the search engines. If they have already been using WordPress for their blog you will just have to use some extra effort to beat them in the ranks. Search engine rankings are just too important these days for businesses not to take advantage of these WordPress blogs.

3. Events:
When you post an event or date the webcrawlers tend to attach themselves to these easier and quicker. So if you wish to schedule an event for your visitors or just wanting to promote a new product short news announcements work great with WordPress.

4. Subscribe:
By using RSS fees people are able to subscribe to your site and get notified immediately when new content has been added. This is a great feature for those that are constantly adding new products or features to their site. This will save them time from sending out bulk emails. All they have to do is post the new content and the email is automatically generated for them.

5. Comments:
With a blog your visitors are allowed to leave comments on your site, if you want them to. This will help increase interest in your site and gets visitors to come in more often. It will also increase your search engine results because this will add original new content to your site. A final advantage to comments on your site is that it is a great way for you to network and learn about new developments in your field that you may have not known otherwise.

As you can see there are advantages of using a WordPress blog for your business. These are just the top five but there are many more. It would be wise to create a WordPress Marketing blog for your business today.

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How To Use Linknotes Plugins

How To Use Linknotes Plugins

When users complained about inline links that are becoming way too obtrusive, someone was bound to find the answer. Jeremy Curry has created the WordPress Plugin Linknotes. These are like footnotes, only with links.

Plugins

WordPress is a state-of-the-art semantic personal publishing platform that focuses on aesthetics, web standards and usability. Plugins are the tools to extend the functionality of WordPress. The core of WordPress is designed to maximize flexibility and minimize code bloat. Plugins provide a way to offer custom functions and features that will enable each user to tailor their site to their specific needs.

As the purpose is to extend functionality, not all WordPress users require plugins. At best, some may only require a few and not every plugin that is available. The choice list is long thus it is up to the user to determine what is required based on his/her specific circumstance.

WordPress plugins are designed by volunteers and are available for free to the public. However, plugins are the responsibility of the author and the user. They are all works-in-progress as WordPress continues to grow and expand.

The creators of plugins are the people who saw the need and came up with the solution. Many needed the solution for their own site thereby providing the opportunity to see the plugin in action. Others develop plugins for someone else when they had the time to do it.

Not all plugins are easily installed but authors and developers try to make the process as easy as possible. There are a few things one needs to know before installing any plugin. Since there are several versions of WordPress currently available, different plugins are likewise available for the different versions.

The first thing to do is to get the correct information before installing. This can be done by reading through the readme files and web pages including any comments regarding the plugin on an author’s website. Installation is much easier when equipped with the right information. Plugins require downloading and uploading to install.
Plugins may also require modifying WordPress files and templates thus familiarity with PHP, HTML, CSS and CHMOD may be necessary. Make a note in the code of any changes done to the files or templates by using comments before and after the changes and also in a text file saved to one’s site and on one’s desktop to serve as reminder of any additions or modifications to default files or templates. This will assist the user if there is any need to repeat the procedure in case of any future problems with the site.

Before installing any plugin that will result to dramatic changes, frequent backups of database and files should be made. Some plugins work independently of a blog’s content and file and only adds a little something special to the page. Others would require modification of content and file, including changes in database. The user should make sure that the plugin will work in his/her existing version. Upgrading is an option to consider when a plugin cannot work for a particular version.

Troubleshooting Plugins

Problems arising from plugin installation or one that stopped working after upgrading would request some steps to remedy. The user should check whether the author’s instruction has been followed to the letter. Any plugin tags or usage within the template files should be checked for correctness, right spelling and appropriate placement. The file should be uploaded to the plugins folder under wp. content. When a new version is being uploaded to replace the old, the old version prior to uploading should be deleted.

The user should check whether the plugin has been activated in the Plugin Panel of his/her Administration Panels. Deactivating and reactivating the plugin would verify if it makes it work. Visiting the plugin author’s website which is typically linked from the Plugin Panel will show if there are other people having the same problem and if an answer has been posted. It also updates the user whether a new version has been released.

The plugin authors can be directly contacted through their website or email requesting assistance. It is possible that someone else might have found the answer to the same problem a user is experiencing. Searching the Internet for the name of the plugin and the trouble being experienced can provide the elusive solution. Another way is to visit the WordPress Support Forum and post a clear question about the plugin and the problem. If the problem persists and there seems to be no solution in sight, the user should check other similar plugins to use.

Some plugins may become outdated and may no longer work with the newer version of WordPress. Most authors will upgrade their plugins to accommodate the newer version. Others will not thus the plugin becomes obsolete with the improvements in WordPress.

The Linknotes Plugin

This plugin allows the user to make links in his/her blog posts appear like footnotes. Installation is very easy as in other WordPress Plugins. However, the text should be formatted appropriately for usage. Normal links would simply need to have the Link. quicktag clicked in the Write Post page to enter the URI.

Jeremy Curry, the developer of Linknotes has added quicktags to the plugin. This addition would no longer require the replacement or editing of any files just by downloading VO.3. Linknotes is considered by many as the blog version of footnotes. Linknotes only affect the post content and pages but not excerpts or any other body of content.

Curry developed this plugin when he read that someone was in need of such as a solution. He went off to the WordPress Support Forums and couldn’t find anything that was exactly what he wanted. He then proceeded to work on it.

Since it was difficult to do it from scratch, he used the Textile Plugin as the base. He removed some features from it and added a bunch of modifications. He came up with the Linknotes plugin which was more customizable, bloglines- friendly and has quick tag buttons which can easily be turned on or off in the plugin file. This answers the requirement of making a link to open in a new window.

The quicktag also adds a superscript number beside the word or phrase which was hyperlinked. This would tell the reader that there has been a Linknote added which he/she can refer to after consuming the whole post. This plugin hopes to do away with the disruptive practice of having hyperlinks in the middle of the sentence.

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Why You Should Use WordPress As Your Choice Blogging Platform

Why You Should Use WordPress As Your Choice Blogging Platform

There is no doubt that the blogging has changed the internet as we know it today. The days of boring, stale, static content websites are over. Bloggers have become a source of fresh and interesting content for internet users across the world. The blogosphere is constantly evolving and changing thanks to this seemingly unending stream of interesting information published by regular people like you. The great thing about the blogosphere is that anyone can contribute to it. You can start blogging and get your word out there today with a great open source blogging platform known as WordPress. Install this software on your website and you can have a blog up and running in no time. Never heard of WordPress? Well these top companies and publications have:

  • The New York Times
  • Yahoo’s Corporate Blog
  • CNN’s Political Ticker
  • Sony Playstation Blog
  • Southwest Airlines

The list goes on and on…

You’re probably thinking: if all these huge companies use this software called WordPress, it’s probably too complicated for a beginning blogger like me. That is just absolutely wrong. WordPress is very simple to use and anyone can start blogging with it. The reason why such large companies and small-time bloggers alike use WordPress is the simplicity, flexibility, and easy of use. Let’s not forget WordPress is absolutely free and open source. Here are some of the benefits of using WordPress as your blogging platform of choice:

  • An easy to use blogging platform. Write in a WYSIWYG editor, save drafts, and publish when you’re ready.
  • A huge community full of support, free templates, plugins, and additional addons and modifications for your blog
  • A dynamic theming system, change the look of your entire blog with one click.
  • Generate “SEO-friendly” permalinks with the click of a button.
  • Built-in RSS feed functionality.
  • Categorize and tag your blog posts.
  • Create static pages.
  • Integrated search box.
  • Automatic pinging to the top blog ping services.
  • The possibilities are literally endless…

    With the thousands upon thousands of other blogs running WordPress, it’s popularity is undeniable. Give it a test drive yourself by signing up for a free hosted blog at WordPress.com or take the plunge and host it yourself. Take advantage of the variety of free tools and resources associated with this popular open source blogging software. Happy blogging!